outdoor spaces” width=”900″ height=”557″ srcset=”https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area.jpg 900w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-300×186.jpg 300w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-65×40.jpg 65w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-105×65.jpg 105w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-80×50.jpg 80w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-129×80.jpg 129w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-100×62.jpg 100w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-162×100.jpg 162w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-150×93.jpg 150w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-242×150.jpg 242w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-250×155.jpg 250w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-404×250.jpg 404w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-500×309.jpg 500w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-808×500.jpg 808w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-448×277.jpg 448w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-290×179.jpg 290w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-130×80.jpg 130w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-330×204.jpg 330w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-116×72.jpg 116w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-582×360.jpg 582w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-16×9.jpg 16w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-624×386.jpg 624w, https://files.greenhousegrower.com/greenhousegrow/wp-content/uploads/2014/12/Wasco-Nursery-outdoor-area-85×53.jpg 85w” sizes=”(max-width: 900px) 100vw, 900px”/The events of the pandemic have given consumers a new appreciation for their outdoor spaces, according to a recent Sullivans Home Décor Consumer Behavior Survey. With 82% of shoppers looking to enhance their outdoor space, retailers would be wise to increase garden and outdoor-specific products in their decor mix.
2022/2023 sales for outdoor decor are expected to be strong, as 59% of survey participants have increased the usage of their outdoor space over the last two years. During the pandemic, consumers adapted to spending more time at home, and appreciate the mental and emotional value of their outdoor space. One respondent shared, “We have started renovating the yard and made it more appealing visually. This increase occurred during the pandemic, and we look to keep it up and continue to beautify the space, so we continue to spend time outdoors.”
When asked about their priorities for decorating their outdoor space, half of all respondents remarked that they want to create a relaxing atmosphere in their outdoor spaces.
“With the pandemic behind us, consumers recognize the mental and emotional value of an outdoor space more than ever,” says Megan Gygi, Sullivans’ Marketing Manager. “People want to create a personal sanctuary for relaxing and unwinding.”
Respondents also consider style and function important factors in decorating their outdoor space, but the emotion evoked by available products and the atmosphere they create often influences the decision to purchase.
“Adding visual (and sound) appeal to an outdoor living